A hotel’s success depends on its guests’ satisfaction. It’s essential to provide them with the best service and ensure their needs are taken care of during their stay.
To ensure each guest has an excellent experience, a property management system (PMS) is a must for hotels. A PMS allows hotels to manage room reservations, track guests’ activities, and oversee staff operations.
Hotels that don’t currently use a PMS should strongly consider implementing one to improve their overall performance.
What is PMS or Property Management System?
Hotel property management systems (PMS) are computer-based systems hoteliers use to manage their properties. Hotel PMS software automates and integrates critical tasks within a hotel, such as accounting, housekeeping, reservations, and front desk operations. The main functions of a hotel PMS are :
- To manage reservations and guest bookings
- To manage check-in and check-out processes
- To manage room inventory and rates
- To manage customer data and loyalty programs
- To manage payments and billing
A recent study by Cornell University Hotel and Restaurant Administration revealed that a properly implemented property management system (PMS) could increase hotel profits. Specifically, the study showed that a PMS could help hotels improve below numbers:
- Overall operations efficiency by 43.5%
- Revenue per available room (RevPAR) by 55.8%
- Net operating income (NOI) by 67.4%
- Average daily rate (ADR) by 40.7%
- Occupancy rate by 45.5%
The global market for hotel PMS software is worth $2.5 billion, and it keeps growing. Hotels increasingly rely on PMS software to manage their operations. In a survey of hoteliers, 78% of respondents said that they currently use or plan to use a PMS within the next three years. It includes the need to improve efficiency (68%) and reduce costs (59%).
How can PMS increase your guests’ experience?
Many advantages come with using a property management system for your hotel. Here are five of the most important ways that it can improve your guests’ experience:
- Automated Check-In and Checkout:
Hotels are always looking for new and innovative ways to improve the guest experience. One way to do this is by automating the check-in and checkout process. It can get done through a property management system (PMS).
A PMS is a hotel computer system to manage their operations, including reservations, guest information, and room assignments. A PMS can automate check-in and check-out by communicating with the hotel’s front desk system. It will speed up guests’ process and free up the front desk staff to handle other tasks.
- Easier Room Booking:
Today, the hospitality industry is highly competitive, and guests have a lot of choices when it comes to booking a room. To stay ahead of the competition, many hotels are turning to property management systems that include features for online room booking. It allows guests to book a room quickly and easily without going through a lengthy process or speaking to someone on the phone.
This type of system can also help to improve the guest experience. By making it easy to book a room, guests will be more likely to choose your hotel over others. Additionally, online room booking can help to streamline the check-ins.
- Better Guest Communication:
Hotels face many guest communication challenges. One of the most common problems is that guests do not always receive the correct information at the right time. It can lead to confusion, missed opportunities, and even bad reviews.
A property management system can help hotels overcome these communication challenges. By automating messaging and providing a centralized location for all guest communications, a property management system can help hotels ensure that guests always receive the correct information at the right time. It can help improve guest satisfaction and reduce the chances of bad reviews.
- Greater Efficiency in Staff Management:
Today’s hospitality industry is all about delivering excellent guest experiences. And that’s where property management systems (PMS) come in. A well-designed PMS can help hotel staff manage their resources and tasks more efficiently, elevating the guest experience.
Hotel staff can access information about guests and their stay and from any device with a PMS. It allows them to provide better service faster. In addition, a PMS can help hotel staff streamline their operations by automating tasks such as check-in and checkout, billing, and room assignments.
It is no news that managing hotel guests’ experience is challenging, but with the help of the Property Management System (PMS), it can be the best it can be. Our cloud-based PMS system is designed to make the process easier for you, so be sure to visit us at Ezyinn to find out about our other services or call us at (408) 715-3635.
